Capra Strategy

Welcome to Capra Strategy

When you own your own business it's not just business, it's personal.


So we treat our clients the way we like to be treated.
The golden rule never gets old.
This is where we start

Looking for the personal side of Cass McCrory because of The Lively Show or OPRAH Magazine?
Check out Subtraction Project

we’re loved and here’s why

Covered Wagon Tours

Why we loved working with Covered Wagon Tours: The team at Covered Wagon Tours came to us with a website that was missing some key functionality to take them to the next level and … Dive Deeper

The Big Talk NYC

Why we love Tricia of The Big Talk NYC: First, I have to say that I adore Tricia. Her approach, her work, her passion, to speak with her is like taking a minute with a guru who … Dive Deeper

Terri Trespicio

Why we love Terri: When Terri reached out to say that she was ready to take on a website refresh we were THRILLED. Terri is a messaging genius and putting a highlight on how she … Dive Deeper

Lights Camera Expert

Why we love Lights Camera Expert? When your clients have so much expertise to share you have a unique challenge of representing them as the experts they are while leveraging the … Dive Deeper

Maria Gamb

Why we love Maria Gamb? Maria is a charismatic and exceptional speaker & thought leader. Bringing her message to a larger audience with branding & clarity that reflects … Dive Deeper

Sleep Barristers

Why we love Barrister's Bed and Breakfast? Capra Strategy loves Sleep Barristers because of the dedication that Ken, the owner places on his business. He was clear on what his … Dive Deeper

Musings from the minds at Capra Strategy

Julia Andrews

Why we loved working with Julia:  Julia is everything we love about ambitious women getting things done in the world and in their businesses. She's whip-smart, kind and brings … [Read on...]

Buddy Sharp

Why we love Buddy Sharp? Buddy & Karen of Buddy Sharp Salon are honestly a joy to work with.  They came to the table with an open mind and a clear understanding of how … [Read on...]

Lake Valley Legends

Why we love Lake Valley Legends? Lake Valley Legends is an incredible Bed & Breakfast dedicated to creating memorable experiences for their guests. It was a pleasure to … [Read on...]

List Producer

Why we love List Producer? Paula is a visionary with a passion for making people more productive, efficient and on a path to leading their very best life. That passion is a … [Read on...]

Los Gatos Bed & Breakfast

Why we love Los Gatos Bed & Breakfast? It's hard to even talk about Los Gatos Bed & Breakfast without thinking about the incredible breakfast that they made for our … [Read on...]

what we do

First thing we do is we listen and then we get really curious about what it is you want to see happen next with your business and then we find ways to make it happen.

We are Wayfinders.

We help our clients navigate the confusing journey from "what should I be doing - where should my focus be?" to a solid & defined strategy with amazing measurable (that's key) results.

our approach

Objectives and results matter most. We’re not going to force all of our clients into some predetermined process or standardized product just because “that’s the way we work.” We deliver a final result and design our solutions custom for each client.

Your needs are going to be met, your expectations are going to be surpassed and you're not going to have a lot of extra things to pay for that you don't need.

Bottom line: we are committed to as many high-fives as possible.

our work

We work with small businesses and solo entrepreneurs.
We work with companies/brands/people that we GENUINELY like, that are doing things we care about.

Our clients become friends because we share some core values: You want your work to matter. You want some balance in this life and you really like that we keep that in mind when deciding how much you can bite off at any point. Your time is valuable and respected.

We’re passionate about passionate people.
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